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[When overseas orders step on the brakes, how to break the export of yarn companies?]
Release date:[2020/4/2] Read a total of[586]time

Today, the economic and trade of countries around the world are closely linked. The pressing of the "pause key" of textile and apparel terminal brands in Europe and the United States has inevitably caused domestic textile and apparel export companies to be subject to chargebacks from overseas customers and face a more severe export situation. People in the foreign trade circle describe: "This 'war epidemic', the first half of the domestic game, the second half of the foreign country, the foreign trade people have to play the whole game." However, from the perspective of the industrial chain, textile industry Downstream companies are facing the crisis of cancellation of overseas orders, and spinning companies are no exception. So what is the current export situation of spinning companies? What measures will be taken in the face of cancellation of export orders?


Cold exit


European and American customers cancel orders


Affected by the epidemic, the pace of domestic textile companies' resumption of work is much slower than in previous years. Many textile companies can be said to have just solved the problem of staffing, and they have also experienced declines in overseas orders.


"Affected by the epidemic abroad, some customers have cancelled their orders one after another in mid-March. Those customers with large quantities have temporarily decided to postpone shipments. The impact and impact on foreign trade companies is indeed not small." One company owns spinning The owner of a textile company who went to the complete garment manufacturing industry chain reluctantly said.


"At present, domestic factories have basically resumed production. Because of the postponement of resumption of work, companies have been working overtime for the orders of the previous year and are busy shipping. As the epidemic continues to spread globally, a large number of foreign trade orders have been cancelled, causing headaches. The order that has already begun to be executed is cancelled halfway. Because companies generally only charge about 30% of the customer's deposit, which is far below the cost line, the company has a relatively large loss. "Many companies said that on the one hand, it is no longer easy to take out orders and take orders. It is worthless to cancel the order again; on the other hand, after receiving a small number of new orders, we will strive to execute as soon as possible to avoid variables in the middle.


"Due to the impact of the epidemic, many clothing stores in Europe have been closed for at least two or three months. Even if the stores are open and business is not good, all orders are suspended and some new orders may be cancelled directly. 80% of the company ’s European and American customers have this situation. ”A person in charge of a clothing trading company said that most European and American customers are suspending or canceling orders in large numbers.


According to the reporter of China Textile News, compared with garment exporting and fabric companies that focus on exports, spinning companies currently face relatively few chargebacks. Most of the customers who return chargebacks are European and American customers, and for products exported to non-European and American countries For textile companies in different regions or regions, cancellation of orders is rare, but most textile companies are worried about the global spread of the epidemic, and are in the process of speeding up the order process, hoping to deliver the goods as soon as possible and get the money back.


Practice well


Adjusting the ratio of domestic and foreign trade


In view of the recent "return of singles" overseas, many spinning companies involved in product exports have stated that they will appropriately adjust the proportion of domestic and foreign trade to mitigate the impact of the epidemic.


A person in charge of a spinning company that mainly made orders in Italy and South Korea said: "Although we have not received any notice of order cancellation this year, the order volume in the first quarter has been significantly reduced compared to last year. Next, we will explore the domestic market. Now that the domestic epidemic situation is basically under control, and there is a lot of waste waiting to be revitalized, it may be a good opportunity. "Similarly, an exporter of color spinning also revealed:" The order volume has been reduced by 20% compared with last year. At the end of April, a little more domestic trade will be considered next, but domestic trade also has disadvantages. The customer's repayment is longer than foreign trade, most of which are 3 months or more, so domestic trade is not easy to do. The situation this year More test the viability of enterprises. "


In the absence of effective control of foreign epidemics, it is a good strategy to shift the focus of business to the domestic. Experts in the industry believe that under the current situation of effectively curbing the spread of the epidemic in China, exporting enterprises may give due consideration to the domestic market and properly develop domestic customers while maintaining their original positions.


However, industry experts also reminded spinning companies that the domestic market is already crowded and the competition is fierce. Under such circumstances, spinning companies must pay more attention to their product quality, increase innovation, and develop differentiated and functional yarns so that they have sufficient strength to win the competition.


avoid risk


Stable Southeast Asian Market


Fermentation of epidemics abroad has undoubtedly increased the instability of China's product imports and exports and the global industrial chain. "The current overseas epidemic situation has not yet passed its peak period, and foreign trade enterprises are facing the dual impact of shrinking supply chains and demand." Experts analyzed.


Currently, the spread of the epidemic in Southeast Asian countries is less than that in European and American countries. Southeast Asian countries have relied heavily on the supply of textile raw materials in China. With the gradual resumption of production and production by Chinese enterprises, it is particularly important to protect and stabilize the market share in Southeast Asia.


Hai'an County Qinfeng Chemical Fiber Co., Ltd., with its single-stream professional technical strength, front-end quality inspection system and perfect quality inspection system, ranks among the high-quality enterprises in the industry, specializing in the production of pp staple fibers, polypropylene staple fiberspolyester staple fibers, and functional polypropylene staple fibers. Fiber, functional polyester staple fiber, etc.


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